6412 Perry Avenue North
Brooklyn Center, MN 55429
(612)986-2504
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Seasoned creative looking to join an organization that will allow me to combine my talent and experience in advertising design, graphic communications and project management to contribute to the profitability and success of the team.
project and team management
Trade shows & Events
New Business Development
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Advertising / Graphic Design
Interactive / Web / Print
Corporate ID / Branding |
SEO / Online evangelism
photography / video
Client Satisfaction |
 Motivated and versatile
graphic artist with a demonstrated history of creativity, innovation
and performance in web development, print and interactive marketing
for many industries.
Polished, energetic and highly talented
Project Manager experienced in producing multiple marketing projects
simultaneously as well as balancing business operations and management.
Proven ability to cultivate productive
relationships with key decision makers and developers to achieve corporate
marketing, sales, and customer service objectives.
Skillful in interviewing customers, interpreting
needs, formulating strategy, gathering resources, organizing information
and creating deliverables.
Led initiative to re-brand and re-introduce a 30 year old company to the highest level of print industry including OEMs such as Goss, Heidelberg, Screen, Fuji, KBA, Komori, and the largest printers in North America such as RR Donnelley & Sons, Vertis, Malloy, Gannett and Tribune Companies. Success in repositioning company resulted in increased opportunities and generating new revenues by over 25% annually. Increases are directly attributed to marketing efforts within industry publications and events, collateral materials, online strategies and trade show marketing.
Company was marketing and internet professional service firm that developed, designed and deployed successful traditional and interactive marketing campaigns, web sites and graphic design projects. Organized facilities, hardware and software resources to attract and recruit independent ‘best of class’ programmers, artists, musicians and designers for cooperative development. Macromedia Premier Partner. Designed and co-developed proprietary CMS.
Researched market, identified need, developed corporate
strategy and business plan; then launched company. Responsible
for nearly every facet of the organization including managing US and International
sales, project development, IT support, P&L accountability, strategic
market planning, business and partnership development, image and product
branding, developing press relationships, contract negotiation, and marketing
(from guerrilla to traditional).
Manage project teams and time-lines to ensure that
deliverables are on budget, to specification and customer's satisfaction.
In addition to everyday responsibilities, implemented development of Web
Content Management Software from concept to reality. Tasks included module
design, User Interface development, deployment platforms and functionality
specifications. Also responsible for growing relationships with consulting
firms, independent developers, software developers, ISP’s and advertising
design studios, primarily in the Twin Cities.
Created many effective layouts and designs for
virtually every industry, medium and function. Experienced in all aspects
of designing logos, positioning statements and maintaining corporate brand
identity across multiple mediums. Intuitive in designing to broad and
specific needs. I have a full command of all major advertising/graphic
design software packages, photography(digital and traditional), video,
animation, audio, typography, color theory, 2D and 3D. I am fully versed
in providing materials to vendors for output, manufacture or reproduction
The company develops and markets 12 Macintosh and
Windows shrink-wrap utilities (Now Up-to-Date & Contact, ACTION Utilities),
for the consumer, corporate, and education markets.
Dramatically improved all capacities of strategic
marketing, brand management and niche market development. Was responsible
for marketing, advertising, and public relations initiatives and campaigns.
Redesigned company logo, web site, collateral, and company image. Implemented
aggressive advertising campaigns. Grew relationships among press and instigated
co-marketing partnerships among industry-recognized companies.
All American Bottling is a soft drink and
new age beverage distributor.
Generated over $1,000,000 annual sales. Managed
distribution, product introduction, rotation, and inventory for 100-120
accounts weekly. Responsible for opening new accounts, organizing promotions
and selling displays. Created POS/POP and designed product displays for
special events. Coordinated merchandisers, drivers, accounts receivable,
and vending equipment and visi-coolers with retail management. Doubled
product position in downtown Minneapolis within six months.
Decorated Combat Veteran. Attained Rank Specialist E-4, within 1 year. Toured Persian Gulf before, during, and after Operation Desert Storm. Received Honorable Discharge.
Advertising/Graphic Arts - Brown Institute - Minneapolis, MN (3.5 GPA)
President of Brown Institute Student Council 1997-1998
Former Webmaster and Member of Minneapolis Warehouse District Business Association (WDBA)
Member of Minneapolis Technology Corridor
Macromedia Premier Partner - 2001-2003
Member Macromedia Flash Advertising Alliance from inception until 2003
UCON / MacWorld / Strictly Business / NetSuds / many other trade shows and affiliations
Primary Leadership Development Course - US Army - Fort Riley, KS
Three time winner of Golden Web Award
Letters of Reference available here...
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